Executive education
Developing the ability to govern the invisible.
CHARISMA Institute equips executives, boards and leadership teams to understand the cognitive, symbolic and ethical drivers of influence — and to apply them responsibly to strategic decisions.
CHARISMA
The CHARISMA approach
The learning approach
Programmes combine conceptual frameworks, practical cases, proprietary tools and discussion of participants’ own challenges.
CHARISMA
Strategic perspective
Masterclass CHARISMA
Understanding the invisible drivers of strategic influence. A focused introduction to the cognitive marketplace and the three pillars of systemic influence: cognition, branding and ethics. Designed for executive audiences seeking a shared language and a new perspective on reputation, legitimacy and strategic positioning.
- Format: 2-hour masterclass.
CHARISMA
The CHARISMA approach
Executive Committee — Level 1
Mastering Your Influence in the Cognitive Marketplace. A one-day in-house programme for executive committees to identify the perceptions, narratives and ethical signals that shape organisational influence.
- Format: 1 day, in-house.
CHARISMA
Strategic perspective
Executive Committee — Level 2
From Influence Diagnosis to Strategic Action. An advanced, application-oriented session focused on translating diagnostic insights into priorities, governance choices and measurable initiatives.
- Format: 1 day, in-house.
CHARISMA
The CHARISMA approach
Boards of Directors — Level 1
Governing the Invisible. Understand the cognitive and reputational risks that traditional governance dashboards may overlook, and integrate influence and legitimacy into board oversight.
- Format: 1 day, in-house.
CHARISMA
Strategic perspective
Boards of Directors — Level 2
Oversight of Influence, Trust and Cognitive Risk. Advanced board-level exploration of scenario analysis, narrative risks, ethical boundaries and strategic resilience.
- Format: 1 day, in-house.
CHARISMA
The CHARISMA approach
Leadership Teams — Level 1
Cognitive Branding & Transformational Ethics. A practical programme connecting brand strategy, stakeholder perceptions and ethical transformation to organisational decisions.
- Format: 2 days, in-house.
CHARISMA
Strategic perspective
Leadership Teams — Level 2
Building and Activating a Responsible Influence Architecture. An advanced workshop for turning organisational diagnosis into an actionable influence roadmap.
- Format: 2 days, in-house.
CHARISMA
The CHARISMA approach
Editorial alignment
Level 2 descriptions are proposed English positioning copy and should be checked against the approved French syllabi. The Masterclass title and content likewise require final alignment with the signed-off PDF.